We developed this reference to give you a straightforward, calm summary of how our partnership model works at plus d’infos ici. If you operate a website, social channel, or review platform in Belgium, this is the foundation for understanding the setup, the legal framework, and the procedures involved in joining our network.
What We Expect from Our Partners in Belgium
We are particular about who promotes Kong Casino. Our perfect partner is familiar with the Belgian gambling landscape and operates a platform that reaches adults who are already looking for online casino entertainment. We reject partners who rely on aggressive pop-up advertising or false pre-sell pages.
We expect you to ensure your content accurate and up to date. If we modify a bonus structure or discontinue a game category, your reviews and landing pages should reflect that within a suitable timeframe. Outdated offers cause confusion and can lead to compliance complaints from the Gaming Commission.
Regular communication is key for us. We assign an affiliate manager to every accepted Belgian partner. This person can respond to questions about promotional restrictions, offer performance feedback, and inform you to upcoming campaigns. You are not ever kept in the dark whether a piece of content will be approved.
Promotion Techniques We Allow
Content-based promotion performs best and complies with Belgian rules. Blog reviews, comparison guides, and objective game walkthroughs are all encouraged. These formats give you space to share factual information while naturally integrating your affiliate links in a way that adds value for readers.
Online platform promotion is permitted assuming your channel targets an mature audience. Paid social ads need additional review, as platforms like Facebook enforce their own gambling ad restrictions. We suggest consulting our compliance team before launching any paid campaign on Belgian audiences.
Prohibited Activities and Grounds for Termination
Spam email promotion is strictly prohibited, as is any attempt to hijack traffic through domain squatting, typosquatting, or malware-adjacent distribution. Infringements of these policies result in immediate account closure and forfeiture of unpaid commissions. Belgian anti-spam legislation is notably rigorous.
Brand bidding on “Kong Casino” or close misspellings in search engine advertising is not authorized without prior written authorization. We uphold this to safeguard organic brand traffic and to ensure a fair environment for all approved affiliates who invest in quality content.
- No unsolicited email campaigns targeting Belgian residents under any condition.
- No use of our brand name or deliberate misspellings in paid search campaigns without written permission.
- No cloaking, doorway pages, or other techniques designed to show different content to search engines than to human visitors.
Privacy Protection and the Partner Connection
The Data Protection Regulation governs everything we undertake with our Belgian partners. As an affiliate, you serve as a separate data controller for the information you collect on your own platform. We function as a controller for the player data we handle once a user registers on Kong Casino.
We do not provide personally identifiable player data with affiliates. Your dashboard displays anonymized statistics—you see that a player joined and funded on a certain date, but you do not receive their name, email, or payment details. This separation respects player privacy and aligns with the GDPR rule of data minimization.
You must have your own explicit privacy policy on your platform that describes how you deal with cookies, tracking, and any personal data you obtain. It should also mention that your site contains affiliate links pointing to third-party gambling services. Belgian supervisory authorities expect this transparency from all commercial websites.
Commission Conditions and Payment Schedule
Our commission structure is structured to be predictable even in a strictly regulated environment. We compute commissions on the 1st of each month for the prior calendar month. Reports become visible in your dashboard instantly after calculation, so you never have to wait for manual reports.
Payments are processed within 15 days of report generation. We offer bank transfers to Belgian IBAN accounts as the default method. The minimum payment amount is set at €100, and if your total balance falls below that amount, we roll it ahead to the next payment cycle without intervention.
Our revenue share percentage is structured in tiers based on the quantity of new depositing players brought in each month. As your referred customer base grows, your share rate increases across defined tiers. This system rewards consistent, quality referrals rather than random peaks in low-intent traffic.
- Commissions are calculated on net gaming revenue after prizes, bonuses, and reversals are taken out.
- Settlement currency is euros, with no exchange fees applied for Belgian bank accounts.
- A minimum amount of €100 in verified commissions is needed before a payment is made each cycle.
What a Casino Affiliate Program Actually Is
An affiliate program is a business arrangement between our platform and an external publisher. You promote Kong Casino through specific tracking links, and we pay you a commission when your referred visitors take a defined action. It is a results-driven arrangement rather than a fixed-fee advertising buy.
The central system relies on honest reporting. Every affiliate gets a distinct code embedded in a URL. When a player clicks that link, a cookie is placed on their device. If that player later registers and deposits, our system credits the activity to your account accurately.
We consider this a long-term collaboration. Our interest lies in attracting players who really appreciate the platform, while your interest lies in recommending a product you can trust. The model works only when both sides adhere to the rules and the local regulatory environment.
Legal Obligations for Belgian Affiliates
Working as an affiliate in Belgium entails you must adhere to several layers of rules. The Belgian Gaming Act sets the basis, but additional rules from the Gaming Commission, advertising standards, and consumer protection laws also are relevant. We ask every partner to comprehend these before promoting Kong Casino.
You must clearly reveal your commercial relationship on every page or post that includes affiliate links. Belgian consumer law requires that advertising be identifiable as such. A simple statement like “We earn a commission when you register through our links” located near the content fulfills this duty in most cases.
You are also prohibited from targeting individuals jeuxvideo.com under 21. All your content must be tailored for an adult audience, and you should take reasonable steps to avoid appealing to minors. We provide age-gate prompts in our own journey, but your promotional context must also mirror this restriction.
Advertising Content Restrictions
Belgian regulations prohibit misleading claims about winning probabilities or suggesting that gambling fixes financial problems. Your copy must not promise guaranteed wins, risk-free betting, or portray gambling as an employment alternative. All bonus terms must be displayed with the key conditions visible and not concealed in fine print.
You also cannot use images of minors, celebrities who look to be under 25, or any visual elements that trivialize excessive play. We supply a compliance-reviewed media kit, but any self-created content you use must still adhere to the same high standards we maintain in our own marketing.
Responsible Play Communications
Every affiliate page that features Kong Casino must include a visible reference to responsible gaming resources. In Belgium, this typically involves linking to the official “Stop op tijd” campaign or the Gaming Commission’s self-exclusion information. We require you to place this within a dedicated section, not hidden in a footer.
We also demand you to avoid terms like “safe bet” or “no risk.” Gambling inherently carries risk, and Belgian law stipulates that this be clear. The tone you use should be factual, not euphoric, and your audience must be reminded that help is available if their play becomes problematic.
Keeping a Longstanding Partnership
A lasting affiliate relationship depends on mutual respect and continuous visibility. We encourage partners to release regular, pertinent content rather than leaving links remain on stale pages. Fresh material assists not just your search rankings but also indicates to us that you remain actively participating with the program.
We review all active affiliate accounts periodically. If your account records no clicks for six consecutive months, we may suspend your links and request a check-in. This is not retaliatory; we simply wish to know whether you need updated creative assets or if your promotional focus has shifted elsewhere.
The Belgian market develops with regulatory updates, new game releases, and changing player preferences. We disseminate relevant news with our affiliate network through a monthly bulletin. Staying informed enables you adjust your content strategy and remain compliant as rules around advertising and player protection evolve.
Should you choose to leave the program, you can terminate your account with 30 days’ notice. Commissions generated up to the closure date are disbursed in the next regular payment cycle, provided they meet the minimum threshold. We believe a clean, professional exit process is as crucial as a smooth onboarding experience.
Resources Available to Approved Affiliates
Once approved, you receive our exclusive affiliate resource library. This contains banners, text links, game screenshots, and approved text snippets in Dutch and French. We dedicate effort to these materials so you spend less time developing assets and more time engaging with your audience.
We also offer monthly performance insights that go beyond raw numbers. You obtain data on which game categories your referred players prefer, average deposit values, and retention trends. This intelligence helps you customize your content to what actually resonates with Belgian players you introduce to Kong Casino.
Our team keeps an open line through a dedicated email address and periodic webinars. These sessions address practical topics like seasonal campaign planning, adapting to Belgian regulatory updates, and improving your content layout for higher click-through rates without using aggressive tactics.
- Certified media kit with banners and text links prepared for Dutch and French language audiences.
- Monthly webinars covering compliance updates, seasonal promotions, and performance optimization tips.
- Dedicated affiliate manager appointed to answer questions and pre-review your promotional materials.
We created the entire program so that a diligent Belgian partner can operate assuredly within the legal framework while building a revenue stream that recognizes genuine influence. The documentation you need is accessible from the moment your account activates, and we continuously improve our resources based on partner feedback.
Steps to Become a Part of Our Affiliate Program
Our application process is clear but thorough. We review every prospective partner against our compliance standards before approval. This stops unauthorized or inappropriate promotion of Kong Casino in the Belgian market and protects both your reputation and ours.
We begin with a short online application form available from our legal and affiliates page. You will supply details about your platform, your typical audience demographics, and the promotional methods you intend to use. Be precise here, because incomplete applications are slower to handle.
After submission, our affiliate team examines the application, usually within five working days. We verify your website or channel for existing content, age-appropriate presentation, and alignment with Belgian compliance rules. If everything meets our criteria, we issue your unique affiliate account credentials by email.
- Complete the online application form with accurate platform details and traffic source information.
- Expect our compliance review, which typically takes up to five working days for Belgian applicants.
- Obtain your unique affiliate ID, establish your dashboard, and commence using approved tracking links in your content.
How the Kong Casino Program Works across Belgium
Belgium maintains a rigorous licensing regime supervised by the Gaming Commission. Any partnership we maintain must align fully with these national rules. This implies our affiliate program is founded on compliance-first principles, with specific restrictions on marketing language, bonus advertising, and responsible gaming messaging.
When you participate, you gain access to a dedicated dashboard. From there, you can create tracking links, monitor clicks, registrations, and depositing player counts. We provide standardized creative materials that have already passed our internal compliance review, so you do not need to guess what is acceptable under Belgian law.
We disburse commissions based on a revenue share model. Each month, your account reflects a percentage of the net revenue generated by the players you directed. We don’t provide cost-per-acquisition arrangements, as our focus stays on long-term player value and long-term alignment of interests.
Revenue-Sharing Structure
Our standard revenue share is calculated on net gaming revenue from your referred players. This figure factors in player winnings, chargebacks, and applicable gaming taxes. We consider this transparent calculation method enables it easier for you to forecast your earnings realistically over time.
There is zero negative carryover in our default agreement. If your referred players have a winning month, your balance simply clears to zero at the start of the following month. We implemented this feature so that a single big win does not affect your future commissions indefinitely.
Monitoring and Attribution Window
We use a 30-day cookie window. If a potential player clicks your link and registers within that period, the referral credits to your account. We also use a last-click attribution model, which means the most recent affiliate link clicked before registration gets credit for the referral.
Our tracking system is verified regularly to ensure accuracy. We record every click, impression, and registration event. In your dashboard, you can view a near real-time feed of activity, which assists you to adjust your content strategy quickly based on what is actually converting for your Belgian audience.

